solving problems crafting solutions imagine
possibilities
for individuals.
I am a Design Strategist with a passion for crafting vivid stories and details that delight people.
With over five years of experience creating both digital and physical deliverables, I focus on data-driven solutions in the UI/UX field that are both tangible and aimed at driving business viability and market desirability.
As a designer, I'm passionate about uncovering the rationale behind every decision and action,
paving the way for future initiatives.
🎊 Award-Winning Project
NEO-MITA
NEW-LOCAL
In Swahili, 'mita' means 'local.'
The name Neomita is derived from 'Neopenda,' our client's name, with 'mita,' to emphasize our focus on local solutions.
My design approach blends 'Sense-Making' with 'Function-Building,' which leads to 'Form-Giving.' Beyond that, I strongly believe that soft skills are equally important as design methods.
Value People and Flexibility Thinking Big While Focusing on Crafting MVPs and Details Understanding, Reflecting, and Adapting Offering help, Initiating actions, and Communicating to ensure lasting productivity
to achieve precision and impact
to foster continuous self-growth & learning
to create synergy and collaboration
🔁 How I Process
Iterative Loop
The design process is a loop that involves iterating by repeatedly incorporating new insights and feedback. I don't wait to start designing when delivering solutions; instead, I tackle design challenges from various inputs anytime I get new insights.
💬
How I Work & Communicate
Collaborative Autonomy
I strive to maintain a balance between collaborating with my peers and taking initiative in my own tasks.
✍️ What others said about me
IntegratorSupportiveSensibilityCreativeEmpathyQuick Learner
Tomoko Ichikawa Institute of Design,
Associate Teaching Professor
“Vanessa’s ability to quickly absorb new knowledge, integrate information from multiple sources, synthesize learnings to an actionable design direction, and then to prototype concepts to demonstrate the key functions and features led to a successful outcome.”
Sai Allena Design Strategist, Teammate for Rotman Design Challenge “I’m often impressed by her questions, insights and perceptiveness when it comes to thinking about tough design problems.” “Vanessa exhibits a mindset that pulls us back down to the ground - reminding us why we’re designing something in the first place.”
Samantha Chandra Co-Founder at Project Memory, Teammate for Intern “Her resourcefulness was remarkable; she had a unique ability to connect ideas swiftly, drawing on examples, learnings, and frameworks from our graduate program and beyond.... Her natural empathy played a crucial role in our research and presentations. She excelled at building rapport with interviewees, which enabled her to uncover deep and meaningful insights.“